Google AdWords and Yahoo Marketing Campaigns
Did you know that 35% of people that do searches on Google and Yahoo click on paid advertisements? Pay-per- click (PPC) advertising is a very effective and targeted way to get web traffic while you increase your natural or organic search rankings via Search Engine Marketing and Optimization.
Pay-per-click (PPC) benefits include: 
- Immediate ad placement
- Control over who sees your ads via extremely targeted marketing that is not available via other marketing channels
- Tracking and reporting on ad effectiveness
- Cost effective - you control your ad content, who sees the ad, and only pay if someone clicks on the ad and visits your site.
Sounds simple, right? It is and it isn't. It really takes the testing of various strategies to see which ones are effective and which ones aren't. And, it takes ongoing analysis to refine and run your campaigns.
You only have a limited number of characters to use in your ad and ad title. So the writing has to be spot-on! Our services include:
- Keyword assessment
- The writing of your ad and ad variations for testing
- Geographic and time-of-day placement
- Consultation on PPC bids
- Setting up an efffective advertising budget
- Landing page optimimization
Call us now to learn how Ascend Web Marketing can generate more traffic to your website and turn clicks into cash,: MD: 410.280.9618, VA: 434.325.1439.
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